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POST
/
api
/
v2
/
custom-tags
Create custom tag
curl --request POST \
  --url https://api.instantly.ai/api/v2/custom-tags \
  --header 'Authorization: Bearer <token>' \
  --header 'Content-Type: application/json' \
  --data '
{
  "label": "Important"
}
'
{
  "id": "019dc79a-819e-7f70-b04d-6814a05df0ee",
  "timestamp_created": "2026-04-26T02:24:44.958Z",
  "timestamp_updated": "2026-04-26T02:24:44.958Z",
  "organization_id": "019dc79a-819e-7f70-b04d-68156598c97a",
  "label": "Important",
  "description": "Used for marking important items"
}

Authorizations

​
Authorization
string
header
required

Bearer authentication header of the form Bearer <token>, where <token> is your auth token.

Body

application/json

The Custom Tag to create

The Custom Tag to create

​
label
string
required

Display label for the custom tag

Example:

"Important"

​
description
string | null

Detailed description of the custom tag purpose

Example:

"Used for marking important items"

Response

The Custom Tag

A custom tag for organizing and categorizing accounts and campaigns. You can use them as filters in apis that list accounts and campaigns.

​
id
string<uuid>
required

Unique identifier for the custom tag

Example:

"019dc79a-819e-7f70-b04d-6814a05df0ee"

​
timestamp_created
string<date-time>
required

Timestamp when the custom tag was created

Example:

"2026-04-26T02:24:44.958Z"

​
timestamp_updated
string<date-time>
required

Timestamp when the custom tag was last updated

Example:

"2026-04-26T02:24:44.958Z"

​
organization_id
string<uuid>
required

Organization ID that owns this custom tag

Example:

"019dc79a-819e-7f70-b04d-68156598c97a"

​
label
string
required

Display label for the custom tag

Example:

"Important"

​
description
null | string

Detailed description of the custom tag purpose

Example:

"Used for marking important items"